Becoming
‘unemployable’
in your 50s isn’t part of ageing.

It’s ageism.

Everyone deserves to age without limits.

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Being told you’re
‘overqualified’
isn‘t part of ageing.

It's ageism.

Everyone deserves to age without limits.

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Being told you're
'too old for that' isn't part of ageing.

It’s ageism.

Everyone deserves to age without limits.

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Being told to
‘act your age’
isn’t part
of ageing.

It’s ageism.

Everyone deserves to age without limits.

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Being told you're
‘surprisingly tech-savvy’ isn’t part of ageing.

It's ageism.

Everyone deserves to age without limits.

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Being told you
‘shouldn't wear that at your age’ isn’t part of ageing.

It's ageism.

Everyone deserves to age without limits.

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Being told you
‘should slow down’ isn’t part of ageing.

It's ageism.

Everyone deserves to age without limits.

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Notice it

Find out how ageism affects everyday life

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Challenge it

Do something to end ageism today

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Change it

Read stories of people ageing without limits

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